Reach Arthritic Assist
Toothbrush
Johnson & Johnson

Concept development for an oral care device aimed at the increasing market size of late baby boomers and active elderly. Designed with a large diameter main body barrel and tactile TPE grip that allows for the whole hand to grip device. larger grip eliminates tight, pinched and cramped
finger grip situations that can lead to weakened grip and reduced control. Explorations also included overmolding an internal weight in the main
grip area to help assist in helping to stabilize hand tremors that can be found more frequently in this market segment.
Weighted non-slip countertop base allows for quick and easy access for an item that does not fit in standard bathroom vanity holders.

Sunbeam Cool-Touch
Toaster Concept

Concept development for a full line of opening price point kitchen countertop appliances that included a toaster, hand mixer and blender under one comprehensive brand design language. Design and product feature sets were defined to work and fit within narrow band of the opening
base set series and allow for separation from brand's other higher price point offerings.
Clean modern aesthetic works as a set as well as individually to integrate into any kitchen environment.

Electronic School Book
Concept Development

Electronic textbook concept development that included a base dock printer unit that allows for charging as well as book donwload connectivity.
Aimed to help students in middle and high school to reduce book load as well as locker trips between class. 

Life Diary
ID Vision Submission

ID Magazine vision submission for a life diary concept. User would record throughout life on memory coins that docked into base recording stands as well as take-a-long fob devices. Download into base home diary allows user to catalog and edit entries. Eventually the individual diaries will be passed down from family member through family member to be kept as a generational family keepsake remembrances.